Most dogs that shed, have a "top" layer of hair - thicker and less dense than the "under" layer of hair which is softer and sometimes very dense. Removal of dead hair in both layers is the primary focus. "Feather Trims" can neaten up rear and bellies, while all-over body trims reduce the length of the entire coat.
The De-Shedding process is a different service than basic bath and brush. Specialized products are used to eliminate dead hair while holding in live healthy hair. Shampoos must by warmed prior to dilution and thoroughly worked into the coat with a soothing massage. A high pressure rinse in necessary to push the dead hair up away from the skin. Warmed conditioners are applied that will close follicles and soak times can last up to fifteen minutes before full release of dead coat is reached